Conclusion The promotions tab in Gmail

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Ategy , and everything will depend on the point of view and preferences. You can consider that having a promotions tab in Gmail will give more visibility to your email (after all, whoever looks at this tab is, in one way or another, interested in your content). But, if you do not want your email to reach this tab, but rather appear in the main inbox, then you should take the following into account: write personalized text and write directly to the reader; do not use shopping-related

words; avoid CTAs, at most put a link; In the subject line try not to mention discounts Jiangsu Mobile Phone Number List or offers. But keep in mind that when you make a mass sending it will hardly go to the promotions tab, and if it does not happen, it will be because the servers have not yet recognized your IP as sending promotions. Conclusion The promotions tab in Gmail is important both for the user and for the company or brand that uses this channel for its communication. This email service giant is always looking to offer a better experience to its users. Therefore, it is necessary to know how it works, and also check if it makes sense within your email marketing strategy for emails to reach this tab. Do you want to know more content related to marketing strategies? Subscribe to our newsletter and find out the news! Subscribe to the newsletter Leave your email! Share Redator





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