Every email should have a call to action

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It is no coincidence that Google is pushing hard on AMP technology, and is investing in convincing users to speed up the website even with photo compression. Second point   or G connections in Italy cost a lot of money. Gigs are expensive. So do the user a favor if you want to optimize emails for smartphones and tablets, and don't force him to download a MB of data for every email he reads. The content adapts to all devices Half of your emails will be read by smartphones. The problem is that they are devices with different screen sizes, and emails have to adapt. Images can't do that. The proportions are always the same  if the screen is smaller, all the elements become smaller.

If you want to optimize emails for smartphones you are on the wrong Best gps tracker service provider in Bangladesh path because texts and buttons become illegible. Optimize emails for smartphones Improve your email. CSS repositions elements and changes aspect ratios for usability and formatting. The texts remain large enough, no white spaces appear. Many email clients, including Gmail, remove the CSS in the head section. So CSS styles must be inline if you want to optimize emails for smartphones. Enlarge the buttons in your emails , a single action you want users to take. The purpose of email marketing is to convert it can be an article, a download, a quote request, a purchase and more.




In any case, people must click on a link, which leads to a web page. On desktop it was fine to use text links, because people were used to using them to browse the internet . But on mobile these connections are outdated. With the widespread use of apps, people have become accustomed to clicking buttons. Or rather, tapping with your finger. These icons, which represent an action or a choice , have several advantages in terms of user experience. Here is a summary Firstly they are bigger. Then they are more beautiful to look at. They are also easier to see. The increased size of the buttons compared to text links is no small thing.