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Then, on November , , the era of Google Business Profile was inaugurated. An improved and incentivized User Experience to keep data updated for business owners and, at the same time, detrimental for unstructured agencies that do not have SEO objectives/projects that are too complex and detailed. But let's see in detail what has changed. You might be interested in "ChatGPT opportunities and limits of AI in Marketing" What's new in Google Business Profile google local First of all, "Business Profile Manager" or "Management of business profiles" was introduced which will replace the old control panel of the new Google My Business, an element that will mainly support larger companies. Second important point the Google My Business app has been discontinued. Third the new Business Profile API and the new metrics have been introduced with related changes to the way in which users are counted.

Download the free guide now to discover all the Adv Online trends and statistics! What is the photo editing servies New Merchant Experience The so-called New Merchant Experience NMX represents the new listing management interface for local business owners, which can be used directly from Google Search and in Google Maps. As anticipated, the range of action of the agencies has been reduced and new metrics have also been introduced in order to have an improved analysis of Desktop & Mobile devices. For this new New Merchant Experience , "Unique Views" have been introduced, i.e. the user who, on the same day, searches/visits the profile on Maps or Rete Search is counted only once. You might be interested in.



"YuoTube ADS what are they and why are they important for a business?" What is Vicinity Update google local The Vicinity Update was introduced in November Google launches the largest local algorithm update in the last years, attributing greater relevance to the distance signal and therefore renamed Vicinity Update. We need to pay attention, because some steps backwards have been partially taken by restoring some elements that had been abandoned. Taking advantage of the introduction of the Vicinity Update, yet another Local Pack has been introduced.